Marketing

Coca-Cola. Apple. Walmart. Microsoft. Amazon. Nike. Starbucks. Macy’s. McDonalds. All brand names that we recognize. But these brands started out as ideas which became businesses and after years of advertising, marketing, influencer marketing, consumer awareness and product recognition, these names became brands.  Digital marketing, Facebook, Google,...

Affiliate Marketing? Influence Marketing? Both? Fun Facts and Stats to Help You Decide. As Influencer marketing plays a growing role in the drive to connect brands with their target audience, many companies are starting to take a long hard look at their affiliate programs and ask...

How to create content: If you want to create high performing influencer content, you need to think beyond the quality of the post itself. Create Customer Personas  Influencer content will generate a greater ROI if you have a customer persona on which to base the format and tone...